By Mark Traphagen – November 20, 2012
When someone asks me, an experienced digital marketer, what comes to my mind when I think about marketing in recent years, I can put it in one word: acceleration.
Like many things in the world today, marketing is now moving (literally) at the speed of light, through the wires and wireless connections we call the Internet. Back in the Mad Men
days, executing a promotional campaign could take months to execute. Now I can write this blog post, publish it with one click, and put it before the eyes of millions through social sharing before lunch in one morning. Read more...